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BRANDING / CORPORATE IDENTITY DESIGN

Bankable Productions

Bankable Productions is an independent film and television production company founded by former supermodel Tyra Banks.

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The Challenge

Bankable Productions commissioned me to rebrand their company. They felt as though they had outgrown their startup image and challenged me to develop a befitting symbol for the company, a new mark for their early success. Bankabale Productions is most known for creating the long-running series “America’s Next Top Model,” which has now run for 24 seasons on UPN, The CW, and VH1. The “Top Model” format airs in 150 countries and has 25 international versions worldwide.

Services Provided:
Ideation
Creative Direction
Visual & Motion Design

The 3-second brand tag has been shown in over 150 countries worldwide and is a powerful and recognizable symbol for the Bankable productions brand.